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Writer's pictureNicole Banchevska

Bulgaria's real estate market in 2024: Growth trends and what’s next




As 2024 unfolds, Bulgaria's real estate market is catching attention for all the right reasons. Major cities like Sofia, Plovdiv, and Varna are seeing impressive growth, despite the global economic uncertainties and rising construction costs. For investors, the market’s resilience is not just reassuring - it’s exciting. At Vaisman Investment Group (VIG), we’ve been keeping a close watch on these trends, and we’re here to break it down for you - whether you're eyeing your next big investment or simply staying ahead of the curve.





 

Dynamics and growth in Bulgaria's real estate market 2024



If you’re looking for a market that offers both security and growth potential, Bulgaria is the one to watch. In Q2 2024, residential building permits in Sofia jumped by 10.91%, marking a robust rebound after a slower start earlier this year. With 3,580 newly approved dwellings, Sofia leads the way, but cities like Plovdiv, Varna, and Burgas aren’t far behind.


New construction is thriving, driven by both local buyers and international investors who recognize Bulgaria's unique mix of affordable property prices and high-growth potential. And with supportive government policies in place, the real estate sector is positioned for continued expansion.


 


Urban demand and rising real estate prices



In 2024, the housing market is hot. In Sofia alone, prices for new dwellings have gone up by 20.1%, while existing properties have seen a 13.06% rise in comparison with the same period last year. This reflects a broader trend, as the Housing Price Index (HPI) has shown consistent growth since 2022.


One reason for the spike? Foreign investors. Bulgaria remains one of the most affordable countries in the EU for property investment, with favorable tax conditions and competitive mortgage rates. As Bulgaria inches closer to adopting the euro, international interest is rising.


Rentals are another area of growth. Rental costs in Bulgaria are still about 37% lower than the EU average, but rising demand in cities like Sofia, Burgas, and Varna is pushing rents higher, particularly in urban and resort areas. As the euro adoption nears, further increases are expected.




Inflation and economic stability



Inflation is stabilizing, making it easier for both local buyers and foreign investors to step into the market. In Q2 2024, Bulgaria’s Consumer Price Index (CPI) dropped to 2.43%, down from 3.8% earlier in the year. This brings renewed confidence and purchasing power.


The unemployment rate is another positive indicator. At 4.0% in July 2024, Bulgaria's rate is well below the EU average of 6.0%. A strong labor market contributes to the stability of the housing market, ensuring demand remains solid.


Unemployment rate BG vs EU

 


Future trends in sustainable real estate



Looking ahead, sustainability is reshaping Bulgaria’s real estate landscape. More buyers are seeking eco-friendly and energy-efficient homes, particularly in coastal areas like Varna and Burgas. Developers, like Vaisman Investment Group, are responding, integrating green technologies and sustainable designs that align with global eco-trends.


Cities like Sofia, Plovdiv, and Varna will continue to be the hotspots for investment, especially in the growing demand for modern, sustainable living spaces. Whether you’re thinking about long-term investment, vacation homes, or rental properties, these cities are where the action is.

 


Navigating real estate market challenges



While the opportunities are plentiful, there are challenges to keep in mind. Rising construction costs and global economic uncertainties may affect property prices, and the demand-supply imbalance in urban areas could push prices even higher. Additionally, if interest rates rise, affordability may become an issue for some buyers.


At Vaisman Investment Group, we know how to navigate these complexities. Our deep understanding of local and global markets allows us to guide investors through any challenge, ensuring informed, confident decisions.

 


Why now is the time to invest in Bulgaria’s real estate market



There’s no better time to invest in Bulgaria’s real estate market. With strong demand, rising prices, and growing interest from foreign investors, the growth potential is clear. Whether you’re looking to diversify your portfolio or secure a prime rental property, Bulgaria offers opportunities that are hard to match elsewhere in the EU.


At Vaisman Investment Group, we’re here to help you make the most of these opportunities - ensuring your investments are smart, secure, and profitable.

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